Lee’s Legacy and Feige’s Vision Hits the Box Offices: Captain Marvel

The following article was first published on Mars’ Hill Newspaper (Vol. 23, Issue 10) under the title of “Captain Marvel”.

Captain Marvel just dropped into the theatres of the earth from the Kree Empire. Mind you, she is from the 90s—so get ready for the nostalgia-packed soundtrack while you watch Brie Larson kick ass!

Since its opening night March 7th, Marvel’s newest release, Captain Marvel, has received a variety of criticism. Some say she is the embodiment of a male prototype in a desirable female body, others claim Carol is the superhero they never knew they needed more of on the silver screen, especially after the debut of Wonder Woman.

The mastermind Kevin Feige, whose vision built the Marvel Studios from ground up (thanks to Iron Man!), spent a budget of $152 million on Captain Marvel’s production and doubled the studio’s profit with a record-breaking $455 million worldwide in its first weekend. This is a grossing more than the totals of any three-day opening of a motion picture this year.

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There is a question worth answering: To what does Captain Marvel owe its success?

Unlike Stan Lee’s legacy of comic book inspired continuity, Captain Marvel welcomes newcomers with Carol’s origin story and doubles that with cues about Fury’s past as well. On top of the complexity of his character, the young Samuel L. Jackson is a delight to watch on screen (thanks to the blockbuster’s make-up artists!). Even though Fury is not the tough authority figure we are used to seeing as the leader of the S.H.I.E.L.D., he still plays a crucial role in stirring the storyline, and he is a living reminder that the actor has a huge role in creating a legendary character.

A common criticism and a generalization was that Carol Danvers, and the rest of the female superheroes, were created on the basis of “girl power” and while doing so, the character was still masculinized. Masculinization might be a way to empower female superheroes, but it is definitely not the only way. I see Marvel’s Carol Danvers as a success because as powerful as she is, she is also emotional. She is a woman who is confused about her past, where she stands in a fight, and what she believes is right. Through her journey of self-connection, she navigates her confusion about what she stands for, and she regains her faith in her own strength. She is a powerful embodiment of what women go through today. Brie Larson’s character certainly does not deserve the harsh criticism she received upon the opening weekend.

Captain Marvel is also the Marvel Cinematic Universe’s response to the demands of the public. We are more concerned about diversity than ever in an era that grounds itself on acceptance. Whatever the reason may be, be it for publicity or expanding their audience, the women in Captain Marvel are fully-clothed, colorful, and beautiful yet vulnerable. These are the stepping stones for a long-awaited perception change for Marvel’s cinematic audience, and we are excited and in it for the long haul.

 

Captain Marvel Doodle: Thanks to Sierra Ellis.